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Brocock now under the same banner as Daystate.

Discussion in 'Anything Airgun Related' started by bhodge, Mar 9, 2014.

  1. bhodge

    bhodge Posting Addict

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    Just watched a YouTube video of a press release about Brocock becoming part of the same organisation that owns Daystate...
    It was on the Blackpool air rifles Facebook page.
     
  2. Steve K

    Steve K Posting Addict

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    Yes it's true, Daystate got bought out a few years ago, they didn't want to admit it at the time, and now brocock, i think Diana owns Marrochi, who own Daystate and now Brocock?

    There are very few British air gun makers left now, AA and Phoenix i think?

    Why can't the British companies make it on their own?

    I think my favourites are still the German offerings ;)
     
  3. essex sniper

    essex sniper Banned

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    Daystate got better when it was sold hopefully brocock will do the same
     
  4. clbarclay

    clbarclay Engaging Member

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    I have a theory that the typical modern English psyche doesn't lend its self well to mass production. Its good for a lot of things but that just ain't one of them. That's not to say we can't do it well, but it needs a step change in how we approach it.


    A few years ago I visited Ricoh's facility in Telford with Uni, which had gone from being about the worst performing facility in the company to one of the most efficient having taken on the Japanese at their own game, adopting and tailoring a lot of their philosophies. One flip side though as a mate described it, was like walking round doctor evils layer. Everyone from top management down wore the same pajama overalls and over boots (anti static). Also one lecturer was often muttering about Muda for a while afterwards. I'm not sure if he was referring to equipment lying around or the students.
     
    Last edited: Mar 9, 2014
  5. critter

    critter Donator

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    I don't own any of these guns but do like to know where my money is going when I purchase something.
     
  6. secretagentmole

    secretagentmole Low down, dirty and quiet...

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    Sad but investors and owners like money instead of names! Funny how people forget Impact when it comes to British air rifle manufacturers though. ISP too!
     
  7. jesim1

    jesim1 Kit bitch to the Stars

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    Usually they sell because either they cannot make it on their own or they want to grow but do not have the resources. It can often be a good thing, just look what happened when Tata bought Jaguar a while back, it left them alone but gave then a wad of cash that would choke a cow, and the talented people at Jaguar put it to good use. When owned by Ford the same company was stifled into producing high volume lower quality cars that people did not associate with Jaguar, it went so poorly they sold Jaguar, which looking at it now was the best thing for them. Let's hope that Brocock will benefit from the injection of some cash and a large increase in buying power and put it to good use. We don't want another Daystate, we want a better quality, though not necessarily cheaper, Brocock offering.

    James
     
  8. secretagentmole

    secretagentmole Low down, dirty and quiet...

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    Au contraire mon ami, the Jaguars of the 1970s were low quality high volume piles of parts!
     
  9. Wild Bill

    Wild Bill co2 Enthusiast, HW97, K98 owner

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    Daystate are rubbish quality these days compared to their older guns. I wouldn't touch one with a bargepole. Air Arms all the way for me. Oh and German springers. ;)
     
  10. vitalich

    vitalich Keyboard Hero

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    The time to start another Holly War: AA vs DS !

    :)

    The brocock now is mid range of it's quality.

    At first, when brocock was playing with the cartriges conversions, it was almost an aerospace quality level.
    the old logan clones was simply great,
    Next the quality fall down to the ground and enigma was the worth gun you can imagine
    Now the brocock sells guns which shoots out of box ok, but likely to be blueprinted

    But the aftersales and customer support need a big push (I would say a big @$$ kick) to turn it's face to clients.

    Hope that New cash injection can help to improve quality, model range and customer care system
     
  11. cloverleaf

    cloverleaf Super Moderator Staff Member Mod/Admin

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    Intersting.. I'd never have guessed that would happen.

    Marocchi seem to have pretty much left Daystate to their own devices (although I have my suspicions about their involvement with the Huntsman Classic, which IMO was - although superior on paper in many ways - nowhere near the design or build quality of the Mk2).

    I agree about the reasons why companies get bought out.. on the one hand the market is tough, Brocock are reasonably new to it, they have a rep for terrible customer service, their guns are crude and often poorly-finished; so they could be struggling. Conversely their range has grown significantly in the last year or two and their smaller offerings are pretty much unique, so they may just be seeking funds for further expansion.

    Finally I suspect the founders are getting on a bit now; perhaps they've just sold up and moved onward into retirement.

    Will be interesting to see if there's any descernable change in the quality of their products..
     
  12. Clubshot

    Clubshot Clubshot

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    What a Suprise - Was Talking to Nigel Silcock on Friday Evening -

    Sure the Extra investment will help their Range -

    As the New 30 m Tubed guns are working well with owners on my club Ranges

    BOB/R
     
  13. Clubshot

    Clubshot Clubshot

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    Finally I suspect the founders are getting on a bit now; perhaps they've just sold up and moved onward into retirement.

    Will be interesting to see if there's any descernable change in the quality of their products..

    ****************************


    Nigel is Only in his 40's - it was his Father and elder Bother that started the Company
    Release states will be staying on

    Expect will continue with Cathy on Sales -

    BOB/R
     
  14. tomsteebs

    tomsteebs Donator

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    AA s200 is cz :( that's one more off the list
     
  15. Wild Bill

    Wild Bill co2 Enthusiast, HW97, K98 owner

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    Always had been though.
     
  16. tomsteebs

    tomsteebs Donator

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    Yeh I thought it just made aa less British :) I still like aa rifles though :D
     
  17. Steve K

    Steve K Posting Addict

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    That's a matter of opinion, i've been buying Daystates for years and own a lot of them now, i wouldn't say they got better, the guns are a bit more blingy now, but the build quality has been going down hill for a long time and the quality control isn't good.



    I'd definitely agree with that Andy, my last one was another Wolf a couple a couple of years ago, it was a real lemon, it was literally falling apart, eventually after a battle with the shop and Daystate, i got a replacement with a select stock. It's a peach of a gun but, i had to battle to get what i'd paid for. It left a bad taste, and my opinion of Daystate went down a bit. They're nice guns , but i think way over priced ;)
     

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